In the competitive food delivery market, success depends on more than just great food – it's about creating an experience that keeps customers coming back. That's why we've introduced powerful new features designed to deliver real business value. With the Referral Program, you'll increase customer acquisition and retention by rewarding loyalty while driving new orders. Our address entry updates reduce errors and speed up the checkout process, reducing abandonment rates. And the improved shopping cart makes interactions smoother, improving order accuracy and increasing the likelihood of conversion. Dive into the details and see how they can transform your delivery business today!
Introducing the Referral Program
Meet our latest feature – the Referral Program, designed to grow your customer base while rewarding loyalty. Once your marketplace is set up, enabling this feature is a breeze via the Marketing Panel in the Admin area. Here, you can customize the size and limits of your referral promo codes, setting a percentage of the discount off the cart total or the exact amount. You can also set a minimum cart value for the discount to apply.
Here's how it works for your customers: a new 'Invite Friends' button appears on their profile screen in the app or on the website. With one tap, they receive a unique referral code to share with their friends. When a friend signs up and places their first order using the code, everyone wins – the sender gets a bonus to use on their next order, and the friend gets a discount on their first order.
Why customers love it:
Senders: Earn bonuses for each successful referral.
Recipients: Enjoy a discount on their first order.
Flexibility: Discounts can be fixed (e.g. $5) or percentage-based (e.g. 10%), with customisable limits.
Transparency: Users see referral terms, their unique code and total rewards earned in the 'Invite Friends' section.
This programme is a win-win for your business and your customers - more orders, more engagement and more not-hungry people! Ready to give it a try? Go to your Marketing Panel today and get your referral program up and running.
Streamlined Address Entry for a Smoother Checkout Experience
We've made ordering even easier with our new delivery address pop-up window! If a user hasn't entered an address but starts browsing your restaurant's catalog, a pop-up window will now automatically appear asking them to add or select a delivery address. This intuitive interface not only simplifies address entry, but also allows users to seamlessly navigate to their saved addresses or add new ones on the fly.
For added convenience, customers can now edit their delivery address directly from the checkout page. This feature minimizes errors and speeds up the ordering process, ensuring a hassle-free experience from browsing to checkout. Whether they're a first-time customer or a returning fan, this streamlined process ensures that every order starts off on the right foot – literally at the right address!
Enhanced Shopping Cart
Your customers' shopping experience has just been improved with our revamped shopping cart functionality! The shopping cart now displays the current number of items added, making it easy for users to keep track of their selections at a glance. With improved logic for adding and removing products, customers can interact effortlessly – whether it's adjusting their order or dealing with out-of-stock items, thanks to real-time status notifications.
We've also introduced slick new animations that visually confirm when items are added to the cart, enhancing the overall shopping experience. And with the total price conveniently displayed, customers can check out with confidence. These updates combine style with functionality, ensuring that your shopping cart isn't just a step – it's a pleasure to use.
For our existing partners, your dedicated account manager is ready to help you activate these features and tailor them to your needs – contact them today!
If you're interested in exploring the potential of starting or expanding your food delivery business, click the button below to schedule a call. Discover how Playfood can enable your business to deliver more, grow faster and succeed in today's competitive market.
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