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How to boost food delivery orders with promo codes

Updated: Oct 20, 2023

How to boost food delivery orders with promo codes

In the fast-moving world of food delivery, staying competitive and winning the hearts of your customers is crucial. One effective way to achieve this is to use the promotional code capabilities offered by Playfood's food delivery platform and apps. Promo codes are not just a trendy marketing tool. They can be a game-changer for your business. In this article, we explore how you can make the most of Playfood's promo code features and strategies for using them effectively.

1. Promo codes without condition

Promo codes without conditions are a versatile tool that allows you to offer discounts to your customers without any specific prerequisites.

Here's how you can leverage them:

  1. Attract new customers: attract first-time customers by offering a discount on their initial order.

  2. Reward loyalty: reward loyal customers with exclusive discounts as a token of appreciation.

  3. Special occasions: celebrate special occasions or holidays by providing limited-time discounts.

Business parts affected:

  • Customer acquisition: attract new customers and encourage them to try your service.

  • Customer retention: foster loyalty among existing customers by offering exclusive discounts.

Quantity and time may not be limited. In such a case, just tick the box next to “No limit”.

2. Promo codes with conditions

Promo codes with conditions offer a more tailored approach to discounts. You can set specific criteria that customers must meet in order to receive the discount.

Here's how you can make use of them:

  1. Targeted marketing: tailor discounts to specific customer segments or vendor partnerships.

  2. Boost sales: encourage larger orders by setting minimum order amounts for discounts.

  3. Seasonal promotions: run time-sensitive promotions during peak hours or certain periods.

Business parts affected:

  • Sales volume: influence customer behavior by setting conditions that boost average order values.

  • Vendor partnerships: strengthen relationships with vendors by running joint promotions.

  • Marketing effectiveness: measure the impact of targeted marketing efforts on sales.

Switch on the toggle to set special conditions. With the latest update, you can set all three conditions at the same time, if it's needed.

3. Free delivery promo codes

Free delivery promo codes are a powerful incentive to attract and retain customers. With Playfood's delivery promo code feature, you can offer free delivery to your customers at no extra cost.

Here's how you can make use of them:

  1. Competitive edge: offer a compelling advantage over competitors by waiving delivery fees.

  2. Customer satisfaction: enhance the overall customer experience by removing extra charges.

  3. Promote large orders: encourage customers to place larger orders without worrying about delivery fees.

Business parts affected:

  • Customer satisfaction: Increase customer satisfaction by offering cost-effective delivery options.

  • Order volume: motivate customers to place larger orders when they know they won't incur delivery charges.

There is also an opportunity to tick the box next to “No limit”, if you don’t need to limit quantity and time.

In the ever-evolving landscape of food delivery, the key to success lies in leveraging data. Analyze customer activity and preferences within specific vendors and city areas, and then use Playfood's versatile promo code tools to influence the parameters that matter most to your business. When used strategically, promo codes can be a dynamic tool that not only drives customer acquisition and sales, but also improves overall customer satisfaction. Playfood's promo code capabilities allow you to unlock the full potential of these discounts and promotions, whether you're focused on attracting new customers, rewarding loyalty, or fostering partnerships with vendors. Don't miss out on the opportunity to harness these powerful tools and take your food delivery business to new heights.


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